Wisconsin Steel & Tube

About the client

Steel Mountain Marketing successfully revamped Wisconsin Steel & Tube's digital presence, integrating a strategic website redesign, customized SEO plan, engaging blog launch, and precise LinkedIn social media management, aligning with the company's values of customer service and innovation.

Live Project
Category
View Live Website
Client
Wisconsin Steel & Tube
Published
February 8, 2024

Objective

Steel Mountain Marketing is proud to showcase the successful completion of a comprehensive digital overhaul for Wisconsin Steel & Tube, a stalwart in the industry since 1952. This multifaceted project included a strategic website redesign, a tailored SEO plan, the launch of an engaging blog, and meticulous LinkedIn social media management. Our objective was to modernize the online presence of Wisconsin Steel & Tube while staying true to its core values of customer-centric service and continuous innovation.

01.

Scope of Work

Website Redesign

Steel Mountain Marketing undertook a strategic redesign of Wisconsin Steel & Tube's website, ensuring a contemporary and user-friendly interface that aligns with the company's commitment to cutting-edge technology and customer service excellence. The revamped site serves as a digital gateway for partners, showcasing the company's diverse offerings and value-added services.

SEO Plan

A customized SEO strategy was implemented to boost Wisconsin Steel & Tube's online visibility and search engine rankings. This involved meticulous keyword research, on-page optimization, and technical enhancements, enhancing the company's digital footprint and attracting partners seeking specialized contract programs, kitting, and stocking solutions.

Blog Launch

In line with Wisconsin Steel & Tube's commitment to industry leadership, a dynamic blog was launched. This platform serves to share industry insights, company updates, and valuable information, positioning Wisconsin Steel & Tube as a thought leader while driving organic traffic and engaging the target audience.

Social Media Management

Recognizing the importance of professional networking, Steel Mountain Marketing took charge of Wisconsin Steel & Tube's LinkedIn presence. Regular updates, industry highlights, and engaging content were shared to foster a community around the brand, connecting with partners and reinforcing the company's dedication to customer relationships.

02.

Results

Through this collaborative effort, Steel Mountain Marketing has successfully propelled Wisconsin Steel & Tube into the digital era, honoring its legacy while positioning it for continued success over the next 70 years. This project underscores our commitment to merging cutting-edge technology with unwavering dedication to customer satisfaction, ensuring Wisconsin Steel & Tube's digital presence aligns seamlessly with its core values.

03.

Conclusion

In conclusion, Steel Mountain Marketing's comprehensive digital transformation for Wisconsin Steel & Tube has not only modernized their online presence but also reinforced their commitment to customer-centric service and continuous innovation. This project signifies our dedication to seamlessly blending cutting-edge digital strategies with timeless company values, ensuring Wisconsin Steel & Tube is well-positioned for sustained success in the evolving digital landscape.

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